Talk Categories: Addiction

Misunderstanding dopamine: Why the language of addiction matters

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Dopamine is the star of our conversations about motivation and addiction. But journalists, marketers, and app developers alike have missed some critical details. Understanding how dopamine really works to motivate our everyday behaviors–and what goes wrong in drug addiction–is the key to more productive thinking about our ‘bad habits,’ as well as today’s opioid crisis.

Why 1st Person Language Can Save A Life

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The language around addiction often acts as label rather than a definition for a disease. Rebecca Throop, a mother, wife, runner, marketing executive, lover of pretzels and also a recovering alcoholic, is changing how people talk about addition by introducing 1st-person language in exchange for labels.